12Sep
2017

25 Years of 50&50: A Special Anniversary for a Special Wine

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50&50

25° Anniversary

1988 - 2013

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With the release of the 2013 50&50, we celebrate the 25th anniversary of this iconic wine*, which was first produced in 1988, a vintage recognized as one of the very best of the 20th century.

50&50 is a wine sprung from friendship. The friendship which binds the owners of Avignonesi in Montepulciano and Capannelle in Chianti Classico, and their common desire to strive for excellency with their wines.
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It is a wine which embodies the distinction of two historic wine producing areas of Tuscany, artfully woven together in a unique expression of double terroir: the galestro-rich soil of Gaiole in Chianti and the clay-rich soil of Montepulciano.
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The characteristics of the two terroirs are enhanced through the choice of the grapes which make this wine: Sangiovese from Capannelle, which brings structure, tannins and grip to 50&50, and Merlot from Avignonesi, which enriches it with elegance, softness and depth. A merging of the masculine and the feminine, if you will.
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The first vintage of 50&50 was 1988, a truly excellent year, celebrated across Tuscany, and it was born as an experiment, almost by chance: during a jovial dinner the former owners of the two wineries started to compare, mix and match their wines, and came up with the even blend of 50% Sangiovese and 50% Merlot, that we know today. Little did they suspect that the 50&50 was to become a monument to the winemaking style which shaped the profile of premium quality Tuscan wines throughout the nineties and the new millennium.



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They had given birth to something truly unique: a wine which was sold strictly en primeur for the first many vintages – something very unusual for Italy – and found its way to the tables of fine wine lovers around the world. It was featured in the Japanese wine manga “Les Gouttes de Dieu” as a premium example of Tuscan wine excellency, and it was chosen by Sir Elton John to be served at his wedding lunch.
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Matteo Giustiniani, winemaker: "As always, the grapes for this wine are selected from the best vineyards of each winery, and the 2 varieties are aged for 24 months in oak, first separately, then blended. As something special for the wine collectors who cherish this wine, we have bottled some special, large formats of the anniversary vintage: 5, 9, 12, 15, 18 and 27 litres, available in extremely limited numbers. The 2013 50&50 is a generous, enveloping wine with a deep, ruby red colour. The bouquet opens with aromas of red berry fruits and black cherries, followed by scents of sweet tobacco and, finally, Mediterranean herbs. The flavour is rich and long-lingering with lots of ripe fruit and warm notes of baking spices. This elegant blend of Merlot and Sangiovese is perfect for long ageing in the bottle”.
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* 50&50 was not produced in the following vintages: 1989, 1994, 1996, 2002